[FairNews] Ssangyong Motor (CEO Lee Yoo-il; www.smotor.com), part of the Mahindra Group, today announced that the company sold a total of 10,417 units in September 2014 - 5,094 units in domestic sales and 5,323 in exports including CKD kits.
Its monthly sales slightly dropped by 0.2% year-on-year due to reduced working days, but on an accumulated basis, its sales for the first nine months rose by 2.1% compared to the same period last year.
In the domestic market, its monthly sales and cumulative sales increased by 14.9% and 10.9% respectively thanks to sales growth of main models including the Korando Sports (export name: Actyon Sports) whose sales were up 61.1% year-on-year.
Ssangyong’s monthly exports in September dropped by 11.3% due to decreased shipments to main overseas markets amid the Ukrainian crisis. However, compared to the previous month, its exports showed signs of recovery with an increase of 15.5% to 5,323 units based on diversification of markets including the Chinese and European markets.
The New Korando C (export name: New Korando) led the sales uptrend in exports last month with a sales growth of 8.7% over the same month last year. Furthermore, its exports to China and Europe have been growing strongly, increasing by 242.7% and 46.5% YoY respectively.
Ssangyong plans to strengthen market strategy in European market by unveiling a concept of the X100’s production version and showcasing main models such as the New Korando C. In the domestic market, the company will expand its sales by carrying out a variety of customer events such as ‘Sound of Music Camp’.
Lee Yoo-il, CEO of Ssangyong Motor, commented, “We have maintained a sales growth helped by strong sales of main models,” adding, “We’ll reach this year’s sale goal by holding various customer events and diversifying export markets.”
Its monthly sales slightly dropped by 0.2% year-on-year due to reduced working days, but on an accumulated basis, its sales for the first nine months rose by 2.1% compared to the same period last year.
In the domestic market, its monthly sales and cumulative sales increased by 14.9% and 10.9% respectively thanks to sales growth of main models including the Korando Sports (export name: Actyon Sports) whose sales were up 61.1% year-on-year.
Ssangyong’s monthly exports in September dropped by 11.3% due to decreased shipments to main overseas markets amid the Ukrainian crisis. However, compared to the previous month, its exports showed signs of recovery with an increase of 15.5% to 5,323 units based on diversification of markets including the Chinese and European markets.
The New Korando C (export name: New Korando) led the sales uptrend in exports last month with a sales growth of 8.7% over the same month last year. Furthermore, its exports to China and Europe have been growing strongly, increasing by 242.7% and 46.5% YoY respectively.
Ssangyong plans to strengthen market strategy in European market by unveiling a concept of the X100’s production version and showcasing main models such as the New Korando C. In the domestic market, the company will expand its sales by carrying out a variety of customer events such as ‘Sound of Music Camp’.
Lee Yoo-il, CEO of Ssangyong Motor, commented, “We have maintained a sales growth helped by strong sales of main models,” adding, “We’ll reach this year’s sale goal by holding various customer events and diversifying export markets.”
News Source: SSANGYONG MOTOR COMPANY
Web Site: http://www.smotor.com
